![A logo of fashion retailer H&M and the online shopping site Tmall.com of Chinese e-commerce giant Alibaba Group is pictured at an H&M store in Shangha Stock Photo - Alamy A logo of fashion retailer H&M and the online shopping site Tmall.com of Chinese e-commerce giant Alibaba Group is pictured at an H&M store in Shangha Stock Photo - Alamy](https://c8.alamy.com/comp/W6EXYY/a-logo-of-fashion-retailer-hm-and-the-online-shopping-site-tmallcom-of-chinese-e-commerce-giant-alibaba-group-is-pictured-at-an-hm-store-in-shangha-W6EXYY.jpg)
A logo of fashion retailer H&M and the online shopping site Tmall.com of Chinese e-commerce giant Alibaba Group is pictured at an H&M store in Shangha Stock Photo - Alamy
![H&M Shifts Strategy In Favor Of E-commerce Platform | Textile Excellence - Textile & Apparel Newspaper / Magazine H&M Shifts Strategy In Favor Of E-commerce Platform | Textile Excellence - Textile & Apparel Newspaper / Magazine](https://www.textileexcellence.com/wp-content/uploads/2018/10/1517555097HM-1-1-2.gif)
H&M Shifts Strategy In Favor Of E-commerce Platform | Textile Excellence - Textile & Apparel Newspaper / Magazine
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